Tech & Science Baozun Proclaims Pricing of International Providing Nasdaq:BZUN

Baozun Proclaims Pricing of International Providing Nasdaq:BZUN


SHANGHAI, China, Sept. 23, 2020 (GLOBE NEWSWIRE) — Baozun Inc. (Nasdaq: BZUN) (“Baozun” or the “Corporate”), the main logo e-commerce carrier spouse that is helping manufacturers execute their e-commerce methods in China, nowadays introduced the pricing of the worldwide providing (the “International Providing”) of 40,000,000 Elegance A odd stocks (the “Stocks”), which accommodates a world providing and a Hong Kong public providing. The general be offering worth for each the global providing and the Hong Kong public providing (the “Be offering Worth”) has been set at HK$82.90 consistent with Percentage. In keeping with the ratio of 3 Stocks consistent with Nasdaq-listed American depositary proportion (“ADS”), the Be offering Worth interprets to roughly US$32.10 consistent with ADS (according to an alternate charge of HK$7.7499 to US$1.00). The Corporate has set Be offering Worth via allowing for, amongst different elements, the ultimate worth of the ADSs on September 22, 2020 (the closing buying and selling day sooner than pricing). Matter to approval from The Inventory Trade of Hong Kong Restricted (the “SEHK”), the Stocks are anticipated to start buying and selling at the Primary Board of the SEHK on September 29, 2020 beneath the inventory code “9991.HK.” The International Providing is predicted to near at the identical day, matter to commonplace ultimate prerequisites.

The Corporate’s ADSs will proceed to be indexed and traded on Nasdaq. Upon the secondary list in Hong Kong, the Elegance A odd stocks traded at the SEHK will likely be absolutely fungible with the Elegance A odd stocks represented via the ADSs traded on Nasdaq.

The gross proceeds to the Corporate from the International Providing, sooner than deducting underwriting charges and the providing bills, are anticipated to be roughly HK$3, million. As well as, the Corporate has granted the global underwriters an over-allotment possibility, exercisable from September 23, 2020 till 30 days thereafter, to require the Corporate to factor as much as an extra 6,000,000 Stocks on the Be offering Worth.

The Corporate plans to make use of the web proceeds from the International Providing for increasing its logo spouse community, bettering its virtual advertising and marketing and success features, possible strategic alliances, funding in expertise and innovation, and possible merger and acquisition alternatives.

Citigroup International Markets Asia Restricted, CMB Global Capital Restricted and Credit score Suisse (Hong Kong) Restricted are the joint sponsors, joint world coordinators, joint bookrunners and joint lead managers for the International Providing. China Global Capital Company Hong Kong Securities Restricted is appearing as a joint world coordinator, joint bookrunner and joint lead supervisor for the International Providing. CCB Global Capital Restricted and China Traders Securities (HK) Co., Restricted are appearing as joint bookrunners and joint lead managers for the International Providing.

The International Providing of the Stocks in the USA (together with Stocks first of all presented and bought outdoor the USA that can be resold now and again into the USA) are being made most effective by the use of a prospectus complement filed with the U.S. Securities and Trade Fee (the “SEC”) on September 16, 2020 and the accompanying prospectus incorporated in an automated shelf registration commentary on Shape F-3ASR (Document No. 333-230718) filed with SEC on April 4, 2019, which robotically become efficient upon submitting. The registration commentary on Shape F-3ASR, together with the bottom prospectus contained therein, and the initial prospectus complement dated September 16, 2020 are to be had on the SEC site at: The general prospectus complement will likely be filed with the SEC and will likely be to be had at the SEC’s site at: When to be had, copies of the general prospectus complement and the accompanying prospectus in terms of the providing will also be bought from Citigroup International Markets Inc., c/o Broadridge Monetary Answers, 1155 Lengthy Island Street, Edgewood, NY 11717, the USA of The us (Tel: 800-831-9146); CMB Global Capital Restricted, 45/F Champion Tower, Three Lawn Street, Central, Hong Kong, Consideration: Susie Zhang; or via e mail at [email protected]; or Credit score Suisse Securities (USA) LLC, 11 Madison Street, New York, New York 10010, Consideration: Prospectus Division, or via e mail at [email protected]

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This press unencumber shall no longer represent an be offering to promote or the solicitation of an be offering or a call for participation to shop for any securities, nor shall there be any be offering or sale of those securities in any state or different jurisdiction through which such be offering, solicitation or sale could be illegal previous to the registration or qualification beneath the securities rules of this sort of state or different jurisdiction. This press unencumber does no longer represent a prospectus (together with as outlined beneath the rules of Hong Kong) and possible traders will have to learn the prospectus of the Corporate for detailed details about the Corporate and the International Providing, sooner than deciding whether or not or to not put money into the Corporate. This press unencumber has no longer been reviewed or licensed via the SEHK or the Securities and Futures Fee of Hong Kong.

The cost of the Stocks of the Corporate is also stabilized in keeping with the Securities and Futures (Worth Stabilization) Laws. The main points of the meant stabilization and the way it is going to be regulated beneath the Securities and Futures Ordinance (Bankruptcy 571 of the rules of Hong Kong) were contained within the prospectus of the Corporate dated September 17, 2020.

About Baozun

Baozun is the chief and a pioneer within the logo e-commerce carrier business in China. Baozun empowers a huge and numerous vary of manufacturers to develop and prevail via leveraging its end-to-end e-commerce carrier features, omni-channel protection and technology-driven answers. Its built-in one-stop answers cope with all core facets of the e-commerce operations masking IT answers, on-line retailer operations, virtual advertising and marketing, buyer products and services, and warehousing and success.

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For more info, please talk over with  

Secure Harbor Commentary

This press unencumber comprises forward-looking statements. Those statements are made beneath the “protected harbor” provisions of the U.S. Personal Securities Litigation Reform Act of 1995. Those forward-looking statements can also be recognized via terminology reminiscent of “will,” “expects,” “anticipates,” “long term,” “intends,” “plans,” “believes,” “estimates,” “possible,” “proceed,” “ongoing,” “objectives,” “steerage” and an identical statements. Statements that aren’t historic info, together with statements in regards to the providing and list, using proceeds and the Corporate’s methods and targets, are or include forward-looking statements. Ahead-looking statements contain inherent dangers and uncertainties. Quite a few elements may just reason exact effects to vary materially from the ones contained in any forward-looking commentary, together with however no longer restricted to the next: the Corporate’s operations and trade possibilities; the Corporate’s trade and working methods and its skill to put in force such methods; the Corporate’s skill to broaden and organize our operations and trade; festival for, amongst different issues, capital, expertise and professional body of workers; the Corporate’s skill to regulate prices; the Corporate’s dividend coverage; adjustments to regulatory and working prerequisites within the business and geographical markets through which the Corporate operates; and different dangers and uncertainties. There can also be no ensure that the International Providing and the secondary list in Hong Kong will likely be finished as deliberate, or that the predicted advantages from the providing and list will likely be completed. You will have to imagine the chance elements incorporated within the registration commentary (together with any paperwork integrated via reference therein), prospectus and prospectus dietary supplements which have been or will likely be filed with the SEC and the prospectus registered in Hong Kong. All data supplied on this press unencumber is as of the date of this press unencumber and are according to assumptions that the Corporate believes to be affordable as of this date, and the Corporate does no longer adopt any legal responsibility to replace any forward-looking commentary, apart from as required beneath appropriate legislation.

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For investor and media inquiries, please touch:

Baozun Inc.
Ms. Wendy Solar
E-mail: [email protected]

In China
Mr. Andrew McLeod
Telephone: +852-2232-3941
Email: [email protected]

Ms. Linda Bergkamp
Telephone: +1-480-614-3004
E-mail: [email protected]

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